Roger Martin

Chapters

  • Lenny Rachitsky : Why are so many people bad at strategy? Ro
  • : So, I’m a big believer that people down organization have
  • Lenny Rachitsky : On this point, you made about how schools
  • Roger Martin : So, one of them is an academic, and one of th
  • Roger Martin : Yeah. And this is the fruits of many, many ye
  • Roger Martin : It would be mainly signs given to you by cust
  • Lenny Rachitsky : And in the case of Southwest, the reason t
  • Lenny Rachitsky : You said something that’s really interesti
  • Lenny Rachitsky : Yeah. Roger Martin : Yes, yes. Lenny Rachi
  • Say more. Roger Martin : So, there’s a big market over there
  • Lenny Rachitsky : So, it’s like a value chain question. Wher
  • : M&M Mars… It takes an enormous amount of commitment to s
  • : You have to have a different way of recruiting, a differen
  • : Well, it means selling off most of your aircraft, so that
  • Roger Martin : Yeah, no, no, I am very interested in what’s
  • : You see, the water finds a way to flow. Think about Micros
  • : And if you do that all the time, you’re always working on

Key Concepts