Kristen Berman
Chapters
Economics says, “Look, people are rational. We make decisions with no emotion. W…
So, big experiment. This is with 10,000 people, so we can really trust the resul…
I think each product, obviously, will be different. One example would be, if I’m…
Yeah. I don’t know how much emphasis to put on these kind of confetti stuff. I t…
Yeah. And so, that’s kind of what we did for TikTok, which is, basically, you’re…
I would caveat all this with behavior is contextual. Why we are religious about…
Yeah. Once you understand the psychology of human behavior, you really start to…