Eli Schwartz

Chapters

Discussion Point

Today my guest is eli schwartz

That’s an awesome idea

Tired of bouncing around multiple tools to uncover what’s really happening inside your product

Actually, it’s not that it’s harder to find, your stuff becomes less relevant

It’s even more than that

Can you help us make this even more real

I think step one is the step that almost everyone misses on seo, which is be the user

It’s not necessarily that people aren’t searching google for the problem

If you’re looking for pizza, and again, a lot of pizza shops have websites

That can tell them when it makes sense to keep going or move on

Christina, thank you for joining us and if you want to learn more, head on over to oneschema

I think of ai or ai overviews as a branding exercise

In my book, i talk about two of my favorite programmatic seo companies

Programmatic is the right solution when there’s scale and when there’s a user use case

I think that’s an interesting takeaway

It sounds very empowering

Is there anything else that you think is an important myth that people get wrong about seo

I love that

I mean i have a great example of how wrong it could be in estimating traffic

You know what i’ve realized about grammarly recently

This has been awesome