Adam Grenier
Chapters
One of the biggest pieces of advice I’m giving to people that are like, “How sho
00:00:00
Key terms: biggest, pieces, advice
Some of the best teams out there like Pinterest, Spotify, Square, and Uber use C
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Key terms: some, best, teams
Actually at Airbnb we had an improv teacher come and work with the PM team
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Key terms: actually, airbnb, improv
It sounds like it’s really helpful, one, in marketing, creativity and positionin
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Key terms: sounds, like, it’s
Or giving people permission to push back on that when it doesn’t happen, I think
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Key terms: giving, people, permission
You can get into these rooms with just people with really amazing esoteric knowl
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Key terms: into, these, rooms
I really enjoyed it and loved it, but it was clearly very early, very quickly at
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Key terms: really, enjoyed, loved
And so I was spending a lot less than the gaming players, but because of that un
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Key terms: spending, less, than
What advice do you have or can you give to founders teams that are trying to tes
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Key terms: advice, give, founders
But I would say most channels, especially new ones, are going to take more than
00:28:57
Key terms: most, channels, especially
But generally speaking, the scope and opportunity there is huge and it’s not goi
00:31:57
Key terms: generally, speaking, scope
And supporting growth and learning has always been Amplitude’s core focus, right
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Key terms: supporting, growth, learning
But it’s still then I have to wait till they all respond to me and there’s still
00:37:34
Key terms: it’s, still, then
I think that’s another piece of it is that the audience changes aren’t always ju
00:40:33
Key terms: think, that’s, another
I think the direct to consumer products are still very well suited to have a mor
00:43:37
Key terms: think, direct, consumer
And the marketing is integrated with literally every single piece of it
00:46:59
Key terms: marketing, integrated, literally
Honestly, I think learn product development
00:50:02
Key terms: honestly, think, learn
But man, when I need to, I’m willing to, and I’ll go get in the weeds with it an
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Key terms: need, willing, i’ll
So, the two biggest inputs for me in terms of really taking the time to understa
00:56:08
Key terms: biggest, inputs, terms
Yeah, exactly
00:59:06
Key terms: yeah, exactly, working
And now we’ve become safe places to have those conversations where I can be like
01:02:06
Key terms: we’ve, become, safe
I hope that to be true
01:04:58
Key terms: hope, true, don’t
And so a couple ways I’ve found to be able to do that is advising companies, so
01:07:52
Key terms: couple, ways, i’ve
Key Concepts
able, actually, advice, airbnb, always, amplitude’s, another, audience, back, become, best, biggest, channels, clearly, come
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